Kelkoo.co.uk goes mobile with free shopping comparison service in the palm of your hand

Mobile access to Europe's biggest shopping comparison engine at http://m.kelkoo.co.uk/

London, 17 June: Kelkoo.co.uk, the UK's leading shopping comparison site today announces the availability of Kelkoo Mobile, which brings the excellent savings found on Kelkoo.co.uk to mobile users. The new service means that bargain hunters no longer need to be at their desks to find the best deals.

With typical savings of 15-20% compared to high street prices, Kelkoo mobile allows users to search for and compare prices on millions of offers from thousands of brands and retailers. The streamlined service also offers product comparison and user ratings of products and retailers, making it a quick, easy and efficient service to compare prices and save money whilst on the move.

Kelkoo Mobile is available to almost anyone with a web-enabled phone or iPhone where the tariff allows for mobile Internet browsing. No download is required and to access the service users just need to type m.kelkoo.co.uk into their phone's browser.

Bruce Fair, Managing Director of Kelkoo.co.uk said of the new service, "Traditionally, people browse the shops at the weekend and wait until they get home, or get in front of a computer before they search to find the best price available online. Kelkoo Mobile allows users to check the prices from thousands of retailers online whilst you are standing on the shop floor choosing what to put in your shopping basket." "Kelkoo Mobile has been specially optimised and re-shaped to fit the screens of even the smallest handsets. More and more people are regularly browsing the web from their mobiles and it is important that they can get fast and easy access to the sites they rely on when surfing the web from their mobile. Whilst our most popular searches are larger purchases including TVs, white goods and even cars, our initial trials have shown people using the mobile service to compare smaller items such as cosmetics and clothes when out on the high street."

Kelkoo offers consumers typical savings of 15-20% on purchases made online. For example, a Sharp LCD TV can be found on Kelkoo through AudioVisual for £689 including delivery, compared to the high street where it retails for approximately £769, saving £80. A Miele washer-dryer with a typical retail price of £999 can be found on Kelkoo, through dixons.co.uk, for just £829, a saving of £170.